Straight-talk guides for student-athletes and parents, from the award-winning agency that sits on the brand’s side of the table.
NIL means Name, Image & Likeness. Learn what NIL is, how deals work, who's eligible, and how to start the right way. A beginner's guide for athletes & parents.
Read the guide →Learn how to get NIL deals as a student-athlete. A step-by-step system to build your assets, pitch brands, and land your first deal the professional way.
Read the guide →Learn exactly what to include in an athlete media kit, how to present a small audience well, and how to make brands say yes. Step-by-step guide.
Read the guide →Think you need 100K followers for an NIL deal? A USC athlete landed multiple brand partnerships on ~10K. Here's the professional playbook that gets small-audience athletes paid.
Read the guide →Learn NIL disclosure rules the pro way: when to use #ad, how the FTC endorsement guides work, and how to stay compliant and get rehired. Education, not legal advice.
Read the guide →The NIL Launch Kit gives you the guide, workbook, and 8 pro templates to land your first brand deal with confidence. Built by an award-winning NIL agency.
Get the NIL Launch Kit →